By Lucy Caulkett-
Good Morning Britain host and co-host, Piers Morgan and Susanna Reid, are both under fire for the promise to host Good Morning Britain drunk if the show wins a National Television Award.
The 48-year-old amiable and fashionable presenter today went on the ITV breakfast show she hosts with Piers Morgan to make the unacceptable comments which has been heavily criticised by our team at The Eye Of Media.Com. Reid is being accused of acting irresponsibly in making such comments, and carelessly promoting negative standards of conducts, as well as undermining the huge problem alcoholism serves in society. Her comments were inspired by an invitation to present the show drunk from Piers Morgan, former Editor of the Daily Mirror- now a successful and entertaining television presenter.
Piers asked: “Will you come here and present the show drunk?” and when Susanna answered with a very definitive yes, Piers cheered and applauded the comment. He added: “Susanna Reid will come in her evening attire, fresh from the NTA after party, if we win, and present the show drunk.
“I am normally half drunk anyway so it makes no difference to me but she doesn’t drink.” What a silly and immature comment for Piers to make on national television. let’s hope he was joking, but the frightening thing is how does anyone know if he wasn’t serious?Piers is often very hyped and assertive during his television shows, often talking over others in an interesting way, but sometimes rude. It wouldn’t be out of the ordinary if he has had half a bottle of red wine and Captain Morgan before filming begins. Who knows? He said he is normally half drunk, it could be a joke, or it could actually be true.
Morgan also vowed to strip naked if they lost the awards.
Their comments are a negative contribution to society and are being looked at very closely by active members of our dynamic team. The contribute to pulling society down and work against the usually serious topics they discuss to liven hardworking brits who get up early to watch television on their way to work. The real danger of their comments is the bad influence on young kids. They don’t think about these things, but they should.
Reid’s vow to present the show drunk if she and co-host Piers Morgan win the National Television Award for Best Daytime Show at the ceremony later this month was another step closer to bringing society right down through television by promoting a dangerous culture of drinking without restraint . The early morning pair have been nominated alongside Loose Women, The Jeremy Kyle Show, This Morning and Sunday Brunch. The story was covered by The Sun newspaper, The Daily Star, The Evening Standard, The Liverpool Echo, The Daily Mail, And the Digital Spy. Notably, none of these papers saw a need to hold the two television presenters to task for their irresponsible comments.
Reid’s promise to break her sobriety if Good Morning Britain was successful at the NTAs, which takes place on January 22 was disappointing to say the least. Promoting drinking as the way to celebrate a successful outcome should be shunned, not encouraged.
The presenter was following in the footsteps of fellow ITV stars Holly Willoughby and Phillip Schofield, who turned up last year to film This Morning while seemingly drunk from the night before. Some have said Willoughby and Schofield were not actually drunk, but the decision or suggestion to present a television show drunk is a most irresponsible thing to do. It attempts to normalise societal vices and promote sub standard practises on television.
After Piers held a moment of silence for Susanna’s former employers BBC Breakfast, who failed to make the shortlist, he told viewers: “She doesn’t drink, but…”said: “I will be 99% alcohol.” A representative from Itv told The Eye Of Media.Com that there is no way she would actually be allowed to present the show drunk and that she must have been joking. However, members of our thinktank team who raised the issue said the vow made on television was ”reproachable” and contributes to sending wrong signals to society. ”A 10 year old will see that and think it is normal to get drunk since we have these television presenters promising to get drunk on television. So, the 10 year old can think it is ok to get drunk in class”.
The message sent to teenagers in particular from making this kind of statement is a very negative one. Susanna is promoting the the idea of negative conduct by making such a statement, there is absolutely no excuse for it, and it brings down her level of professionalism. Ofcom who regulate broadcasting standard only act after the subject of a complaint has been broadcast, and this publication will certain react with both a damning article and a complaint to ofcom in the event Good Morning Britain win the NTA Awards and Reid keeps her promise to present the show drunk.